GIRLS I NC.

EVERGREEN DIGITAL PROMOTION - SHORT FILM

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Purpose: To spotlight the mission of Girls Inc. of Sarasota County, a nonprofit organization that "empowers girls through mentorship, education, and support"

Project Highlight: People-First Production Model

Takes on Girls inc.
Driven by professional experiences as a producer, this producer set out to rethink the way productions are run. Through research into healthier production practices, she developed a leadership strategy rooted in 10 guiding principles. Partnering with Girls Inc., she piloted this people-first model, applying it across every phase from pre-production to post.

This framework became more than theory; it was an actionable process. By aligning each stage with the 10 solutions for ethical leadership, she created a workflow that prioritized collaboration, well-being, and creativity. Her approach shows that producing is not just about the end result. it’s about valuing the people and process that bring it to life.

Working side by side, on this two crew production team and working with this driven producer creating this body of work!

A young girl with braided hair and pearl earrings looks up with a serious expression, surrounded by other children in a group. The background suggests an indoor setting, possibly a classroom or community space.

A young woman with headphones and wearing a patterned sweater and denim overalls interacts with four young girls with braids, in a classroom setting.

A diverse group of children and adults in a gymnasium, smiling and celebrating, with one girl sitting in a chair in the center.

Kids interacting and smiling at an indoor play area or gym.

Outdoor shaded area with benches, colorful hopscotch and game chalk drawings on brick pavement, a red wall with small windows, and a fence with a gate leading to parking lot.

A photography backdrop setup with a white fabric backdrop, a wooden stool placed in front, inside a gymnasium with bleachers along the wall.

Two women stand inside looking through a red door at an empty gymnasium with a hardwood floor, bleachers, and large windows.

A smiling young girl with braided hair decorated with colorful beads, sitting at a table with art supplies, in a classroom or art room.

A woman holding a video camera with a Rode microphone, filming a group of children in a gymnasium or indoor space.

A woman in a festive sweater and denim apron filming a young girl with a video camera in a classroom.

“Two-person crew, people-first & hardworking driven creative all in one room!

Where every note matters, Where teamwork turns into a proud collaboration.”

— MEL THE CREATOR

A woman with shoulder-length dark hair, smiling, wearing a black button-up shirt and blue patterned jeans, seated on a black stool against a wall decorated with hand-drawn sketches of various objects, foods, toys, and technology.

Artist Highlight: HAYLEY KIRK

Hayley Kirk is a producer who puts people first. Known for her effective collaboration, clear communication, patience, and problem-solving, she fosters supportive environments where teams can thrive. With a teaching mindset and a belief that “people don’t quit jobs—they quit people,” Hayley sees teamwork like a band: multiple instruments working together to create something stronger as a whole. Whether she’s juggling schedules, brainstorming bold ideas, or soothing stressed-out teammates, she approaches every challenge with optimism, adaptability, and humor—keeping every production on key.

Her experience spans producing, project management, and design across organizations such as FUTURE NOW Media Foundation, Women in Technology Hollywood, ART Network, and the PINC Experience. Recognized as a Ringling College Trustee Scholar and two-time Best of Ringling Silver Jurors Award recipient, she has also served as a Ringling College Student Ambassador and Presidential Scholar. With core strengths in collaboration, communication, and detail-oriented leadership, Hayley continues to champion creativity through a people-first lens—proving that when teams feel supported, the work always shines brighter like this collaboration and the production of girls inc